FEATURED WORK
Creative That Connects.
From regional campaigns to community-rooted brands, every project is a partnership — fueled by creativity and delivered with purpose. Here’s a look at our most recent work.
QUALITY PLUMBING
Chris Doering Mortgage
Gainesville Harley-Davidson
Additional Clients
Who We've Worked With (and Loved Every Minute)
Over the years, we’ve partnered with amazing clients—each one bringing something special to the table. Here are just a few of the brands we’ve helped shine.
About us
Your Brand,
Our Passion.
The JAG Agency, Inc. is a Gainesville-based, full-service marketing and communications agency delivering results through creative strategy, innovative execution, and heart. Since 2011, we’ve helped companies grow their brands, build their voice, and make an impact — not just in their industries, but in their communities.
Led by founder and president Tricia Garzon, we combine nearly three decades of marketing expertise with a relentless commitment to excellence, integrity, and meaningful storytelling. Whether you're a startup, nonprofit, or established enterprise, we bring your vision to life through customized marketing strategies that move the needle.
Tricia Garzon
Tricia Garzon is the founder and driving force behind The JAG Agency. With over 28 years of experience in marketing, branding, and campaign strategy, she leads the agency with a passion for creative excellence and community impact. Under her leadership, JAG has earned multiple Telly and ADDY Awards and become a trusted partner for purpose-driven marketing throughout North Central Florida.
Tricia is a Gainesville native, lifelong Gator, and proud University of Florida alum. She met her husband—also a UF alum—right here in Gainesville, where they raised two children who recently graduated from UF as well, forming a true Gator family legacy.
What we offer
Our Services
Marketing Strategy & Campaign Development
We design strategic, results-driven marketing campaigns that align with your goals and amplify your brand’s message.
Brand Identity & Image Design
From logos to visual systems, we craft compelling brand identities that capture your story and stand out in the market.
Creative Asset Development
We produce high-quality creative assets—digital, print, and video—that bring your brand to life across every touchpoint.
Website Design & Optimization
We build beautifully designed, user-friendly websites that elevate your online presence and drive measurable engagement.
Media Planning & Execution
We create and execute targeted media strategies that maximize your reach across platforms, screens, and channels.
Public Relations & Media Outreach
We connect your brand with the right audiences through strategic storytelling, press engagement, and media coverage.
Cause Marketing & Community Partnerships
We specialize in purpose-driven campaigns that raise awareness, inspire action, and strengthen community connections.
Event Marketing & Sponsorship Activation
We plan and promote events that create meaningful experiences, boost brand visibility, and drive audience participation.
Promotional Item Sourcing & Design
We design and source custom-branded merchandise that leaves a lasting impression and reinforces your brand identity.
OUR
WAR
DSAt The JAG Agency creativity isn't just a skill—it's a standard. We pride ourselves on crafting award-winning campaigns that deliver results. Our work has been consistently recognized for excellence, innovation, and impact by some of the most prestigious organizations in the industry.
3x
10x
Cause Marketing
Marketing That Matters.
At The JAG Agency, we believe marketing is most powerful when it serves a purpose. That’s why we specialize in cause marketing—developing strategic campaigns that raise awareness, inspire action, and support community and nonprofit goals.
Community Involvement
Rooted in Gainesville.
Committed to Giving Back.
Our leadership and team actively serve, volunteer, and support organizations like:
